Digital transformation is the process of using digital technologies to create new businesses and transform existing business processes, culture, and customer experiences that meet changing business and market needs. This re-establishment of business in the digital age is digital transformation.
It replaces traditional roles such as sales, marketing, and customer service. Instead, the digital transformation begins and ends how you think, and connects with customers. As we move from paper to spreadsheets to smart applications to manage our business, we have the chance to learn how to do business – how we engage our customers – with digital technology on our side.
For small businesses starting now, there is no need to set up your business processes and change them later. You can future-proof your organization with the word known. Building a 21st century business on stickies and handwritten leaders is not sustainable yet. Thinking, planning and building digitally prepares you to be agile, flexible and grow.
As they adopt digital transformation, many companies are taking a step back to ask if they are really doing the right thing. Read for the answer.
Digital transformation begins and ends with the customer.
Before looking at WhatsApp and WhatsApp to change our business, we must first answer a basic question: How did we get from changing paper and pencil records to businesses changing the world on the strength of digital technologies?